In the present age of quick digital communication, in-app messaging is gaining a lot of popularity. It has been attracting a lot of attention from almost all kinds of businesses. The best part about in-app messaging is that it is not time-constrained. You can connect with your customers whenever they are online. Have you been planning to build an in-app messaging platform for your business? In this article, we shall discuss the 5 best in-app messaging API providers for iOS and Android that you can leverage for building your in app chat platform. Stay with and read on.
Definition of in-app messaging
In-app messaging can be described as that messaging pattern wherein messages pop up while the user is interacting with your chat platform. In-app notifications, message center messages, in-app messages are some of the most commonly used names for in-app messaging. In-app chat has a plethora of benefits attached to it. It helps you in advanced audience targeting and enables you to reach your customers when it matters the most. In-app chat promotes the direct mode of communication between you and your valuable customers. Not only this, it can also be leveraged to facilitate conversations between multiple people, thereby, paving the way for smoother communication.
Top industries that benefit from in-app chat communication
Given the digital dominance, all businesses want to ace their communication strategies. Most of them are moving forward towards building more customized interactions with their customers and adopting in-app messaging solutions to understand their requirements better and the exact time. However, there are some specific industries that benefit the most from in-app chat solutions. Let’s take a closer look at them one by one.
1. Entertainment Industry
Integrating in-app messaging in entertainment platforms can boost their engagement. Let’s understand this with the help of one simple example. Popular entertainment platform Netflix allows you to watch your favorite movies or shows with your friends virtually and also enables you to text each other while watching a movie. Such kinds of smart communication strategies give way to high levels of user interactions. If you are into the entertainment industry, you should certainly look for the best ways to integrate in-app chat in your platform.
2. Gaming Sector
In-app messaging tools can definitely enhance the gaming experience of players. They can have a one-on-one conversation or group chat during a game. Many online games have come up with in-app messaging features on their platform. Ludo King and Animal Crossing being one of them.
3. E-commerce Industry
The perks of in-app chats are no less enjoyed by the e-commerce industry. In-app messaging can be leveraged to guide customers through the purchase process and finish their checkout. Not only this, in-app chat also tends to boost the customer service strategies of e-commerce businesses.
4.Travel & Payment Sector
In-app messaging can perform wonders for the travel industry. It helps them conduct ticket-booking in a jiffy. Moreover, it can be used to accept payments, announce discount offers, price drop, and much more. In-app chat helps travel companies instantly connect with their customers.
Advantages of having an in-app chat platform
Integrating in-app messaging in your business platform can bring a lot of benefits to your business and help in building better customer relations. Let us look at some of the best advantages one by one.
- Personalization has been garnering a lot of importance in today’s modern digital times. To enable you to stand out of the competitive clutter, in-app chats can offer a personalized experience to your customers by helping you communicate with them in real-time.
- In-app messaging helps you reach your customers at the exact same time when they need you. This ensures better engagement and prevents them from switching to some other app.
- Also, there is no need for building context in in-app messaging. Customers can directly put out their problems and issues to you. This ensures faster solutions to their difficulties, thereby boosting customer satisfaction.
So, there are many more advantages that you can gain for your business via in-app messaging. However, there might be a few limitations or disadvantages that you should be aware of. Let’s take a close look at some of them.
Some common limitations of in-app chats
- If, at the moment, your business has limited resources or capital, getting in-app messaging tools might burn holes in your pocket. So, it is advised to plan your budget before arriving at a conclusion.
- Investing in an in-app messaging solution requires its efficient management too. Hence, you need to make sure that you keep your in-app messaging platform interactive. You can either hire a chat specialist or rely on efficient chatbots for the same.
5 popular In-app chat API & SDK providers that you can leverage
Integrating an efficient in-app messaging system in your platform can be super easy if you utilize the benefits of in-app messaging SDK & APIs. They are easy to implement and give way to a quick launch of your in-app messaging platform. There are a multitude of third-party in app messaging API providers in the market to choose from. Let’s dig deep into some of them.
1.CONTUS MirrorFly – Best In-App Messaging API
Visit Website : MirrorFly.com
MirrorFly offers the #1 in-app chat SDK and enterprise communication solution that can be leveraged by different types of industries. It helps you integrate highly secured in-app messaging API features into any device or platform. It is a self-hosted in-app messaging API for iOS, Android, and web platforms. Some of its best advanced features are 1-to-1 Private & Group Chat, multimedia sharing, Push Notifications, Cross-Platform Messaging, and many more. And the best part is that it provides 100% customizable in-app chat solutions.
- 150+ modern messaging features
- On cloud/on-premises
- End-to-end encryption
- 24*7 customer support
- Implementation of monetization ideas
- One-time license payment & a lot more
2. Apphitect.ae – One of the best in-app messaging SDK providers
Apphitect is a multi-faceted in-app chat API that enables you to communicate in real-time with your customers. It is easy to integrate into your communication platforms. It is an efficient in-app messaging API for iOS, Android and Windows devices and has a customized pricing model.
- Customized in-app messaging solutions
- Extended collaborative utilities.
- File, images &, video sharing
- 100% secured
- Unlimited cloud storage
- Zero downtime possibility
3.TalkJS – A good in-app chat API provider
One of the top in-app messaging API that is super user-friendly. The best part about it is that it can work seamlessly with any framework or programming language. TalkJS enables sms, push, and desktop notifications.
- Mask contact information
- Real-time messaging
- Customizable solutions
- Message moderation
- Analytics
4. Cometchat – One of the top in-app chat API providers
Popular chat APIs and SDKs that have potential to address unique business requirements. It provides you within-depth documentation and tutorials for quick implementation. It prioritizes the idea of security and privacy as it comes with end-to-end encryption.
- One-on-one and group conversation
- Typing indicators
- Read indicators
- Online presence indicators
- Real-time translation
4. Mesibo – One of the most popular in-app messaging SDK
One of the best in-app chat solutions that allows real-time communications, be it texts, audio calling or video conferencing. Typing indicators, push notifications, message status, and location sharing are some of the top features that it offers.
- Open source code
- Ready to use UI modules
- Complete privacy and security
- Video calling
- Audio calling
Conclusion
In present digital times, an efficient communication system is one of the best keys to maintaining a robust relationship with your customers. Hence, it is important that businesses start investing in building advanced communication platforms for interacting with customers. In-app messaging can be one of the best ways to establish smooth connections. We hope our article helps you comprehend the relevance of in-app messaging API providers in today’s competitive business world and the various third-party APIs that you can choose from. Select an in-app Chat SDK that suits your requirement in the best ways.
Happy customer interactions to you!
